By Contributor: Vidhi
So here I am with a renowned product i.e. Fem Bleach, I know this product since I was in eighth grade, many of my cousins and aunties used to apply this including my mom and I never understood why but now as I myself use it, I have no questions about it. I remember earlier Fem was only available in one type i.e. the pink & white box one which is now specially segmented for Fair skin tone but now Fem caters different skin tones with different bleaches, for instance they have Herbal Bleach (Sensitive Skin), Pearl Bleach ( Wheatish skin) and the one which I am going to review today is GOLD BLEACH ( for ahh…yea Special Occasions with a golden glow over your face)
Before I start with the review, let me mention some do’s and don’ts about it. Precautions- Before Use of Gold Bleach
Precautions- After Use of the Fem Bleach
And for the convenience, a two sided spoon that has one big scoop for the creme and one small scoop for the activator. Ratio of the spoon should be 1:1, i.e., with 1 big spoon of creme, mix 1 small spoon of powder activator.
Fem Claims: The new Fem Gold Crème Bleach comes with real, pure Gold in it, which gives you the real golden glow that makes you stand out against the fakes. Not only does it come with a beautiful fragrance but also special moisturizing ingredients which give you a soft creamy experience of bleaching. Fem Gold Crème Bleach works wonders just in 15 minutes and leaves the skin radiant & glowing. The real gold particles added to the powder activator leave behind a soft golden shimmer and shine on the skin.
What is new in Fem: No added Ammonia so no irritation, no redness and no skin damage.
Ingredients: In the picture
Convenience: The Leaflet inside the box of bleach has listed all the dos and don’ts about the product which I have mentioned above and all the other necessary information one needs to know before application. They have provided a two sided spoon and an applicator spoon or spatula to apply over face. It has mentioned the Directions to use in 8 Indian Languages (Desi feel na).
Packaging: It comes in Golden box with Sonakshi Sinha’s Picture over it (because she endorses it). The crème and activator both come in plastic tub as you can see in pictures. (asli sona!)
Application and Related Queries: The directions have been mentioned in the leaflet and yea make sure you follow them or it may damage your skin.
What is the Use of bleach? And why should you apply it?
The Crème has thick consistency and has no smell whereas Activator has tiny granules which have some smell and yes both of them have faint yellow colour as the bleach is Golden Glow. What I didn’t like was if the crème during application stains your shirt or tee it leaves behind a weird smell which is not at all good (yuck).
The application is easy and the is hassle free and it has mentioned there is no added ammonia in it which is actually good as ammonia is considered harmful for skin but in the ingredients list there is some ammonium persulphate (sorry no idea about this as I am Commerce Graduate not science one).
As they claimed that it won’t cause redness, I am using this product since 4 years and still I have some red patches after application which is quite normal. So this claim failed.
No irritation, okay the irritation is less but still it irritates skin a bit like itches nothing much. No skin damage, no idea about this. As one can only find this out after some tests done in lab (I guess so)
As it has mentioned this Golden Glow Bleach is for special occasions and gives a golden glow, I didn’t find much difference in the result of the this one and Fem Saffron one for Fair skin. It doesn’t even matter to me because after application as it is you can’t go out or apply makeup.
Price: Rs.89 for 64g.
VNA Rating: 4.5/5
Do I Recommend: Yes!
Will I Repurchase: Yes
Buy Online: amazon.in
Is it for you: Yes this one would be suitable for all skin tones, Olive skin tone girls should add less activator to suit their skin.
P.S- My friend bought a bigger box of this and it has pre-bleach cream tube whereas medium and small ones don’t, so next time I am buying the bigger box (the bigger the better).
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