Kryolan Ikonic Gel Liner Pencil – The Truth Behind It

Kryolan makeup story truth

 Yesterday Lee and I were analyzing the makeup industry and studying the recent trends in the market…yeahh as if! So we were discussing the latest PC Pitbull thing (Pardesi babu ne iss desi dil ko maan liya hai…really? really??when she told me she had an

    appointment with her eye doctor.  Apparently the Kryolan Ikonic Gel Eye Liner pencils (that have taken the Indian beauty blogging scene by storm) gave her an allergy.

It made her eyes red and watery everytime she used it. I was really surprised. I mean what could possibly be wrong about the famous Kryolan Ikonic pencils. But then she told me Kryolan neither manufactures those pencils nor owns them. They are made by this German company called Schwan Cosmetics. She later went to the Kryolan store in Delhi and had a long chat with the MUAs there. They had no clue about them either. You can’t find them at their website too.

So that makes me wonder the truth behind it. If Kryolan doesn’t own them then why are they being marketed with their brand name.  What do you think about the whole scene? I just thought I would put it up here and let you girls know. Have you ever had a bad experience with these gel eye liner pencils?

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Founder and Editor-in-chief, VNA. When she is not moonlighting as the editor, you can find her watching american sitcoms and movies. She is a huge lover of literature, instagram, snapchat and food and could possibly be more passionate about these than makeup!

27 COMMENTS

  1. even my eyes sting when i use this pencil.. but i always thought my eyes are extra sensitive.. but are you sure its the case? kryolan outlet sells this. wouldnt they be aware of their stock?

  2. Schwan cosmetics is the same company that manufactures Faces and Colorbar eye pencils…in fact that’s why I didn’t bother to get the Ikonic ones thinking they’d probably be the same quality… but I’ve never had any problem with those two brands!

  3. They are simply fab… One of the best eyeliner i have use.. be it pigmentation, texture or staying power… everything is excellent… :D

  4. they’re bogus! I’ve also had a word with the MUA’s at the Delhi store, and these pencils are NOT owned or endorsed by kryolan… but apparently their mumbai store stocks them :\
    logic says that if these pencils were really endorsed by Kryolan, they’d be sold at all stores across the nation… but whatever it is, I guess these pencils are best avoided… it’s the eyes, afterall!

  5. i do know tat ikonic ones are not manufactured by kryolan.. nor does kryolan market them as theirs.. wonder how it spread in the market with the kryolan tag! :D

    schwan cosmetics is a leading eyeliner manufacturer.. hv seen even lakme absolute & nyx pencils carry its name as the manufacturer! :)

  6. Ikonic pencils are not meant for the waterline unless you have super awesome eyes that don’t get irritated. Same as the Faces Long wear ones. Schwan is a very reputed brand that makes pencils for Lakme, Faces, Colorbar, Amway and many other brands. Basically they make pencils and package them according to the brand’s needs. They even make drawing pencils! :D I don’t know why Kryolan sells them but I like them and will keep using them but like I said, not on the waterline. :) I don’t think they are bogus at all.
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  7. when they had just got famous, i was really excited to try them but everyone at the delhi store sais they had never even heard of them! i was quite shocked n went some days later n diff MUA same answer! have stayed away since then! anything which has such a confusion, doesnt really seem right!

  8. Ikonic gel eyeliner are surely not mfd by KRYOLAN. And only one Kryolan store in Mumbai sell those eye pencils and not the other KRYOLAN Stores elsewhere( i have tried that). Also the pencils belong to a german manufacturer SCHWAN Cosmetics who manufactures other cosmetic brands ..

    However, I <3 Ikonic eye pencils … its the only pencil that stays on my waterline. :)

  9. I’m so glad u did a post on this Ansh.I have never faced any issues with Colorbar and Faces pencils on my waterline. Even rmyah has had an issue with them and I personally couldnt focus well fr a whole day even after removing it! I got a strong lecture from my doc about it cuz afterall its our eyes and we should’nt use sub standard products for the sake of a few hundred bucks.
    Sure the pigmentation and texture are superb but why use a non branded product which does not have an ignredient list mentioned and is duping their customers by adding the Kryolan tag. I primarily bought cuz i thought these are Kryolan pencils but after this terrible experience I’m sticking to reputed brands only!

    • I have sensitive eyes too. and even if u dont den also u should not take d chance. thanks for informing Lee. I live in a jungle..I had no idea!

  10. Hi Guyz, its good amazing isnt it !
    just to let you guys know we @ BEAUTY PALACE MUMBAI have put in 3 yrs of research into this and finally arrived at this SOS! product THE IKONIC GEL LINER PENCIL , friends and fans gel eye liners are different from Kohls!
    ideally gel eye liners are liners applied on the outer rims of the eyes;
    putting it on the waterline has become a habit and trend but we must understand kohls technically are for water lines, the best idea is to see how it suits each one individually and accordingly use it .
    unfortunately we keep running out of stock with this product and keep getting more for you all in case if your unaware of the availability you can order via an email at us it at info@beautypalace.in
    This products is a BEAUTY PALACE INNOVATION and holds no connection with the brand KRYOLAN.

  11. These pencils are not by Kryolan in the first place!! Beauty palace has them kept with the kryolan section and the SAs at the store are so.unaware that they sell it saying its by kryolan.

    Kryolan store at Bandra in mumbai does not stock them.

    • Dear Madhuri,

      Below is what we wrote alomost 2 years back on 12th November 2013:

      Hi Guyz, its good amazing isnt it !
      just to let you guys know we @ BEAUTY PALACE MUMBAI have put in 3 yrs of research into this and finally arrived at this SOS! product THE IKONIC GEL LINER PENCIL , friends and fans gel eye liners are different from Kohls!
      ideally gel eye liners are liners applied on the outer rims of the eyes;
      putting it on the waterline has become a habit and trend but we must understand kohls technically are for water lines, the best idea is to see how it suits each one individually and accordingly use it .
      unfortunately we keep running out of stock with this product and keep getting more for you all in case if your unaware of the availability you can order via an email at us it at info@beautypalace.in
      This products is a BEAUTY PALACE INNOVATION and holds no connection with the brand KRYOLAN.

      I hope this clarifies the doubt as per the allegation raised by you that Beauty Palace is selling it saying its by KRYOLAN is no true. Beauty Palace has its existence in the industry since 1987 which is almost 28 years, we are not looking at cheating and providing false information to any of our customers. The IKONIC pencils ( Which come now under the brand name PRO-ARTE) were a product introduced by Beauty Palace and since the Kryolan store in Bandra was then managed by Beauty Palace it was sold in the store as an additional brand. Neither the pencils nor the invoices ever issued had KRYOLAN name associated along with them.

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