7 L’Oreal Color Riche Pure Reds Star Collection Lipsticks: Reviews, Swatches, Shades, Price

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Reviews, Swatches, Shades, Price of L’Oreal Color Riche Collection Star Pure Reds Lipsticks

Before the era of selfies, autographs were THE thing. From signed photographs to souvenirs, everything had to be signed by the celebs. I still have this computer notebook I refuse to throwaway with an autograph of a sports celebrity. I have no clue who he is..all I remember is I was it was the summer of 2002 and all the girls in my school were chasing him and I HAD to be a part of it. 13years later I have got signed lipsticks! Its the new Star Collection Exclusives Pure Reds lipsticks by L’Oreal Paris Color Riche. These are 7 red lipsticks supposed to be the signature red lipsticks of the L’Oreal ambassadors who endorse them. Our desi brigade of Sonam, Aishwarya and Freida are part of it. Let’s start with the reviews and swatches to see what the fuss is all about.

L’Oréal Paris starts the new year painting 2015 RED! Presenting the the Color Riche Collection Star range. A rouge for every woman. Discover a shade of red that is as unique as you are! The range includes 7 exquisite matte shades that are chosen by 7 ionic L’Oréal Paris ambassadors

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This is supposed to be the biggest L’Oreal Paris launch of 2015. And I cannot argue. Red lipsticks endorsed by L’Oreal ambassadors? I’m listening! This range has different set of stars depending on the country you live in. UK gets Julianne’s and Liya’s. US gets Eva’s and Blake’s, France gets Ines’ and Leila’s while apna India gets Sonam’s and Aishwarya’s in addition to Freida’s. Although it leads to a little confusion for those searching on google for swatches but it makes sense to rope in stars from the country people can associate to. The Indian version has 3 Indian women apart from some Korean Chinese celebrities so I am guessing the Asian countries get the same set of stars.

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The shades in this collection have quite a lot of variety. All these have red undertones as they fall under the Pure Reds category. This range has a pink, orange, brown, coral, wine, warm red, cool red. I like they have picked a colour from every colour family.

My favourite shades are Pure Garnet, Pure Rouge and Pure Scarleto currently as winters are all about deep shades. In summers my hands would definitely go towards the brighter shades like Pure Fire, Pure Amarathe and Pure Vermeil. Pure Brick is the only shade which didn’t suit me as its a mature shade. I would recommend it to office going ladies. The pigmentation of these shades is good as they are deep and go opaque in one swipe.

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These are out and out matte lipsticks. The Moist Matte range is more creamy compared to Star Reds collection. But that can be because everything feels matter in winters. These are more matte than the Infallible lipsticks, sort of like the matte MAC lipsticks. Some of the shades like Sonam Kapoor’s and Freida Pinto’s can tug and pull a bit while applying so a lip balm underneath is definitely recommended.

The lasting power is amazing. These survive meals and last for 5-6 hours on average with deeper shades like Garnet, Brick, Scarleto and Rouge lasting even more.

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From left to right:

1. L’Oreal Pure Vermeil:

A very different red from the usual. It has slight coral tones to it. If you don’t like true stark reds then this can be a good starter colour for you. Will suit fair to medium Indian skin tones nicely.

2. L’Oreal Pure Rouge:

My favourite from the whole range. This shade is endorsed by Freida Pinto. It has cool tones to it but I don’t see anybody who can’t pull off this shade. Beauty bloggers worldwide compare it to MAC Ruby Woo. Is it a dupe? Well for that deserves a whole new post. I will soon review it individually.

3. L’Oreal Pure Scarleto:


This one is a little less deep and more warm than Pure Rouge. This shade is endorsed by Blake Lively.

4. L’Oreal Pure Garnet:

Another favourite! I am wearing this one a lot these days. This one is totally a winter shade as its a deep burgundy wine shade. I need to compare MAC Diva and Pure Garnet side by side to see if they are actually dupes. This shade can be pulled off easily by every Indian girl. This one is endorsed by Sonam Kapoor.

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5. L’Oreal Pure Amaranthe:

A bright pink with red tones. Its a very pretty and safe shade to opt for if you are intimidated by all the red shades in this range. This one is endorsed by Gong Li.

6. L’Oreal Pure Fire:

A warm orange with red tones. Its quite a nice summer shade. This one is endorsed by Li Bing Bing.

7. L’Oreal Pure Brick:

A brown based red picked by Aishwarya Rai. If your office allows only brown lipsticks then this can be your cheat red lipstick.

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Initially I had complaints with the rising prices of L’Oreal lipsticks. But now that a MAC is close to 2k and a Chanel 3k, I cannot complain! At this price point, the texture and shade selection is amaze balls.

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Pros of  L’Oreal Color Riche Collection Star Pure Reds Lipsticks:

  •  I love the texture. These are pure matte lipsticks which I adore.
  • They don’t feel drying on lips. But I would still recommend a lip balm underneath specially in winters.
  • The pigmentation is amazing. All the shades are rich and deep and go opaque in one swipe.
  • The lasting power is amaze balls. Rouge, Garnet, Scarleto and Brick stays for around 6-8 hours with meals while Fire, Amaranthe and Vermeil stay for aroung 4-5 hours. They all leave a rich stain behind.

Cons of  L’Oreal Color Riche Star Pure Reds Lipsticks:

  • Proper exfoliation of lips is necessary as with all long staying matte lipsticks. Try this DIY scrub recipe for quick scrubbing.
  • If you have used retro matte MAC lipsticks then you know how precise the application needs to be. These are exactly the same, need care while applying as they can tug and pull a bit. This needs to be listed as a con so the review remaims unbiased although I am a retro matte lover so this doesn’t bother me.

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Price: Rs.995 each

VNA Rating: 4/5

So is it for you? These include a red for everyone whether you dig browns, pinks, oranges, corals or just RED. The texture is matte but not drying and these last for an amazing amount of time.

After shooting the whole thing atleast twice I finally found a perfect place at my home for photography. I can’t believe how I never thought of it. I’m now thinking of permanently shifting my photo booth on our terrace..terrace!

Have you tried  L’Oreal Color Riche Pure Reds Lipsticks on Stars and Celebrities? Share your reviews with us.
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Founder and Editor-in-chief, VNA. When she is not moonlighting as the editor, you can find her watching american sitcoms and movies. She is a huge lover of literature, instagram, snapchat and food and could possibly be more passionate about these than makeup!

55 COMMENTS

  1. Wow…I knew about these. I saw them on the L’Oreal website only and I must admit they are to die for. How did you get all of them? I personally like Freida’s color and Sonam’s color. Must haves. What is the pricing?

  2. Hi…excellent review!
    These babies launched in South Africa about 3 months ago and I have only managed to get my hands on one of them (Frieda)…they are in big demand and always sold out on the shelves…I’ll be waiting to get the other colours

  3. I really like the variety they have in this range, and Sonam’s Garnet is my favorite shade of the lot. I think it will suit me well, but their pricing is just getting ridiculous these days. I could buy MAC lipstick at around this price.

    One question about the texture though,
    Is it similar to the texture of the lipstick that came out with the last Cannes range? I did not like that texture of that because it was just soft, especially here in Kerala and kept melting on me!
    Fathima recently posted…Fashion with KhadiMy Profile

  4. The shades are absolutely stunning. Though, most of them hugely resembles a number of mac lippies. :( and the price…? Show me one good reason to pay 995 rs on a drugstore brand, when mac is available added a couple bucks more!! Lower the price and I might buy them too ;-)

  5. Awesome shades!! I like Blake Lively, would it b available in Delhi?? I wish they could lower the prices a bit :(

  6. These are gorgeous. Will definitely grab a couple. I loved the post. However, I only have one little hiccup – Fan Bingbing, Li Bingbing and Gong Li are enormously popular Chinese celebrities, not Korean. It kind of stings when you get us confused, lol. Great post, nevertheless. ^^

  7. My gf asked for this product on her coming b’day.. i m lul in dis make up ka thingy.. bt got no choice.. ! Hav to gift her. !!
    Thnx. :-/ :-I

  8. hey along with the lipstick… I love the bag behind the scenes, where can I buy that bag ?? I am totally in love with the shimmering bag. :oops:

  9. I would rather go for Mac Ruby Woo or Riri Woo, in case I have to spend this amount. Incase price gets slashed I may buy Garnet & Pure Rouge

  10. All the shades ate mind blowing, every girl would love to grab them all.
    Very detailed and appropriate review. In all the shades I love the pure garnet.

  11. Hey m confused in colour i want pure red shade no pinkish colour full red … there are many in loreal but m confused vid the shades it lukz different in pic n different ven yu see … i jus want red colour only red

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