. The existing range is matte (and one of our favourites going by the number of rave reviews we have on VNA) but this time this collection is about cream lipsticks (prepping up for the winter months I guess). The name is inspired by there crease less lip balms. Here you go with the official word.
New Delhi, 25thSeptember 2014: Being a diva at work requires you to be crease less – at work, with your clothes, hair or even your makeup. Yet the biggest struggle that the 9-5 woman has with her office makeup is that of her lipstick drying and settling into the creases of her lips. Keeping this in mind, Lakme 9to5, your favorite office stylist makeup range is back with its latest product addition -Crease-LessTM Crème Lipstick, a revolutionary new crème lipstick that hides lines in just one stroke, saying goodbye to the lines on your lips.
This new launch from Lakmé is a line of innovative long wear lipstick which comes in an ultra-creamy texture and delivers a high colour pay-off and stays on through the day from 9to5. The Crease-LessCrème Lipstick also contains vitamin E, shea butter, cocoa butter & olive oil for intense moisturization leaving your lips hydrated all day, making it the must-have accessory in your bag especially for dry winters up ahead.
This new 9 to 5 range comes with a pallet of pinks, deep reds, mauves and browns that are most apt for daily wear, perfectly complementing your office wardrobe. This high performance range doesn’t require touch-ups through the day, thus, providing a hassle-free transition from the desk to the office party.
Speaking on the occasion, Srinandan Sundaram-Vice President, Skincare and Make-up, Hindustan Unilever said, “The Lakmé 9to5 range was launched exclusively for women on-the-go to provide them with the ultimate range of office styling makeup which requires no touch ups. We are excited to launch theCrease-Less Crème Lipstick which is the solution for a working women’s problem to lipsticks that dries and settles into fine lines. This new lipstick hides lines on the lips in just one stroke, giving her a flawless look that requires no touch-ups, to ensure she gets through her work-day in utmost style.”
Price: Rs.450
The Lakmé 9to5, no touch-ups range will be available in stores from September 2014
lakme 9 to 5 crease less creme lipsticks Mauve Progress, Latte Rules, Apricot Ace
So make sure you grab your personal office stylist Crease-LessTM Crème Lipstick and reinvent yourself into the work-place diva that makes all heads turn!
lakme 9 to 5 crease less creme lipsticks Mauve Spot, Salmon State
Super excited about this launch! Will update you with the shade names soon. And look out for reviews too.
